Skip Navigation LinksEBook Details

In the News, 3rd edition

In the News, 3rd edition
Author: William Wray Carney
Price: $39.99
ISBN-10: 1772124265
ISBN-13: 9781772124262
Get It!:
Format: PDF
Delivery: BibliU Reader
Duration: Lifetime

Note:
Copy Selections To Clipboard: Copying content to the clipboard is completely disabled
Printing Pages: User can print pages with the following restriction: Initially allowance of 20 pages. Another page allowed every Day. To a maximum of 20 total pages.

Description

Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country and praised by media professionals and academics alike. The authors provide an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. They take you behind the scenes, giving advice on how to write a successful press release, approach reporters, or navigate a difficult interview. Whether you need media to promote your issues to the nation or to reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students; media relations practitioners in the private, public, and voluntary sectors; and anyone who wants to break a story.